Convention Photography

Choosing the Right Event Photographer in San Antonio TX

Articles from the workshop

Why Hiring the Right Event Photographer in San Antonio, TX Matters More Than Price.

San Antonio Convention Photography of TML Conference in San Antonio, TX

Why Hiring the Right Event Photographer in San Antonio, TX Matters More Than Price.

Introduction:

In the heart of Texas, San Antonio is a vibrant city rich in culture, history, and unforgettable events. From small meetings at the iconic River Walk to grand corporate conventions at the Henry B. González Convention Center, every occasion deserves to be immortalized through the lens of a skilled photographer. However, when it comes to choosing an event photographer in San Antonio, many people make the mistake of focusing solely on price, potentially compromising the quality of their cherished memories. This blog post aims to shed light on why the emphasis should be on finding the right photographer or photography company, rather than simply opting for the lowest bidder.

The True Value of Professional Event Photography:

Capturing the essence of an event goes far beyond simply pointing a camera and clicking. It requires a unique blend of technical expertise, artistic vision, and the ability to anticipate and capture fleeting moments. A skilled event photographer in San Antonio doesn’t just document what happened; they tell a story, evoke emotions, and create lasting memories.

Consider this: the photographs remain long after the last guest has departed. These images become the tangible reminders of significant moments that made your event special. In this context, the importance of hiring the right photographer becomes crystal clear – it’s an investment in preserving your event and using them for marketing your next meeting or event.

Quality Over Cost: A Wise Investment:

While it’s natural to be budget-conscious when planning an event, it’s crucial to understand that photography is one area where cutting corners can lead to lasting regret. Here’s why prioritizing quality over cost is a wise decision:

Group Photography of people in front of Alamo in San Antonio TX

San Antonio Group Photography of SODEXO employees in front of ALAMO. ©Joseph Rodriguez | Proimagesphoto.com

  1. Expertise and Experience: Professional photographers bring years of experience to the table. They understand lighting, composition, and how to capture the best angles in various settings. This expertise is particularly valuable in San Antonio, where events can range from sun-drenched outdoor gatherings to dimly lit historic venues.
  2. Equipment and Backup: High-quality cameras, lenses, and lighting equipment are essential for producing professional-grade photos. Moreover, reputable photographers always have backup equipment to ensure they can continue shooting even if technical issues arise.
  3. Post-Processing Skills: The work doesn’t end when the event does. Professional photographers spend hours editing and enhancing images to ensure they look their absolute best. This includes color correction, retouching, and creating a cohesive look across the entire photo set.
  4. Reliability and Professionalism: Established photographers or photography companies in San Antonio have a reputation to uphold. They’re more likely to be punctual, properly insured, and prepared for any situation that may arise during your event.
  5. Unique Artistic Vision: Each photographer brings their own style and creative approach to their work. By choosing based on quality rather than price, you’re more likely to find a photographer whose artistic vision aligns with your own.
The Pitfalls of Prioritizing Price:

Opting for the cheapest photographer can lead to several potential issues:

  1. Inexperience: Low-priced photographers may lack the experience necessary to handle challenging lighting conditions or capture fast-paced events effectively.
  2. Subpar Equipment: Budget constraints might mean the photographer is using outdated or lower-quality equipment, which can significantly impact image quality.
  3. Limited Coverage: Cheaper packages often come with strict time limits or restrictions on the number of photos delivered, potentially missing key moments of your event.
  4. Lack of Backup Plans: Less established photographers might not have contingency plans for equipment failure or personal emergencies.
  5. Poor Post-Processing: The editing phase is crucial in bringing out the best in each image. Inexperienced or overworked budget photographers might rush through this process, resulting in lackluster final products.

How to Find the Right Photographer in San Antonio:

Now that we’ve established the importance of quality over price, let’s explore how to find the right photographer for your event in San Antonio:

  1. Research and Recommendations: Start by asking for recommendations from friends, family, or event planners who have experience with San Antonio photographers. Look for photographers with positive reviews and a strong local presence.
  2. Review Full Galleries: This is perhaps the most crucial step. Don’t be swayed by a handful of stunning images on a photographer’s website or social media. Request to see full galleries from recent events similar to yours. This will give you a comprehensive view of their work, including how they handle different lighting situations, candid moments, and formal shots.
  3. Meet in Person or Schedule a Video Call: Once you’ve narrowed down your options, arrange to meet with potential photographers. This allows you to gauge their personality, professionalism, and communication style. Remember, you’ll be working closely with this person during your event, so it’s important that you feel comfortable with them.
  4. Ask About Their Experience: Inquire about their experience photographing events similar to yours in San Antonio. A photographer who’s familiar with your venue or type of event will be better prepared to capture it effectively.
  5. Discuss Their Approach: Every photographer has a unique style and approach. Some prefer a more photojournalistic style, capturing candid moments as they unfold, while others might focus more on posed shots. Make sure their approach aligns with your vision for the event.
  6. Check Their Equipment: While you don’t need to be a technical expert, it’s worth asking about the type of equipment they use. Professional-grade cameras and lenses are a must for high-quality event photography.
  7. Inquire About Backup Plans: Ask what would happen if they fell ill or their equipment failed. Reputable photographers should have contingency plans in place.
  8. Understand the Deliverables: Be clear about what you’ll receive after the event. How many photos will be delivered? Will they be edited? How long will it take to receive them? Will you get digital files, prints, or both?
  9. Read the Contract Carefully: Before making a decision, review the contract thoroughly. Make sure all your expectations are clearly outlined, including the photographer’s responsibilities, payment terms, and any additional fees.

The Importance of Reviewing Full Event Galleries:

I can’t stress enough the importance of asking to see full galleries from recent events. Here’s why this step is crucial:

San Antonio Riverwalk River Barge Cruise with Convention attendees.

Convention photography services ofSan Antonio Riverwalk River Barge Cruise with Convention attendees. Joseph Rodriguez | proimagesphoto.com

  1. Consistency: A full gallery shows the photographer’s ability to maintain quality throughout an entire event, not just for a few highlight shots.
  2. Versatility: You’ll see how they handle different scenarios, from formal group shots to candid moments, and from bright outdoor settings to dimly lit indoor venues.
  3. Storytelling: A complete gallery demonstrates the photographer’s ability to tell the story of an event from start to finish.
  4. Technical Skills: You can assess their proficiency in various lighting conditions and their ability to capture clear, well-composed images consistently.
  5. Style: A full gallery gives you a better sense of the photographer’s overall style and whether it matches your vision.
  6. Problem-Solving: You might notice how they’ve creatively overcome challenging situations, which is a valuable skill for event photographers.
  7. Attention to Detail: Look for the small moments and details they’ve captured, which often make events memorable.

Remember, any photographer can cherry-pick their best shots for a portfolio. Seeing a complete event gallery gives you a true representation of what you can expect for your own event.

The San Antonio Advantage:

Choosing a local San Antonio photographer offers several unique advantages:

  1. Local Knowledge: They’ll be familiar with popular event venues in the city, from the historic Menger Hotel to the modern Tobin Center for the Performing Arts.
  2. Cultural Understanding: San Antonio has a rich cultural heritage, and local photographers will understand how to capture events that celebrate this diversity.
  3. Weather Preparedness: San Antonio’s climate can be unpredictable. Local photographers will know how to adapt to sudden weather changes, especially for outdoor events.
  4. Network: Established local photographers often have relationships with other vendors in the area, which can be beneficial if you need recommendations for other event services.
  5. Community Connection: By hiring a local photographer, you’re supporting the San Antonio community and local economy.

Making the Investment:

When you choose a photographer based on the quality of their work rather than their price, you’re making an investment in your memories. Consider the long-term value:

  1. High-quality photos.
  2. Professional Presentation: Whether you’re using the photos for business promotions, websites, newsletters, professional images make a strong impression.
  3. Stress Reduction: Knowing you have a skilled professional capturing your event allows you to relax and enjoy the moment.
  4. Unique Perspective: A talented photographer can capture moments and details you might miss during the busy event.

Conclusion:

In the vibrant city of San Antonio, the choice of a photographer should never be based solely on price. By prioritizing quality, experience, and the ability to capture the essence of your event, you’re ensuring that the of your meeting or event will be captured professionally.

Remember, the photographs will remain long after the event has ended and the costs have been forgotten.

When searching for the right event photographer in San Antonio, take the time to review full galleries, meet with potential candidates, and choose someone whose work resonates with your vision. Don’t be afraid to invest in quality – the results will be worth it.

In the end, the right photographer is not just a vendor but a storyteller. By choosing wisely, you’re not just hiring a service; you’re entrusting someone with the important task of preserving your memories.

So, as you plan your next convention, tradeshow or event in the beautiful city of San Antonio, remember that while budgets are important, the true value of professional photography lies in its ability to capture moments that money can’t buy. Invest wisely, choose quality, and let your memories shine through the lens of a skilled photographer.

Remember, in the world of event photography, you often get what you pay for. By focusing on quality and expertise rather than price alone, you’re making an investment that will pay dividends in beautiful, lasting memories for years to come.

By |February 9th, 2025|Categories: Convention Photography|0 Comments

Trade Show Booth: Why Professional Photography Matters

Your Trade Show Booth: Why Professional Photography Matters

Trade shows serve as pivotal platforms for exhibitors to showcase their brands, products, and services to a targeted audience, creating an invaluable opportunity for networking and lead generation. However, the experience doesn’t end when the event wraps up. One of the most critical aspects of maximizing your trade show investment is capturing stunning photographs of your booth. In this blog, we will explore why professional photography is essential and how it can elevate your brand visibility.

Photo of a tradeshow booth by EASAI taken at the Broward County Convention Center

EASAI Tradeshow booth.
photo: joseph rodriguez / proimagesphoto.com

The Trade Show Landscape

Trade shows are bustling with activity, featuring numerous exhibitors showcasing a variety of products and services. According to the Center for Exhibition Industry Research (CEIR), trade shows generate more leads than any other marketing channel, underscoring their importance in the marketing mix. However, amidst all this competition, standing out is crucial. This is where professional photography comes into play.

  1. First Impressions Matter

First impressions can make or break a potential business relationship. A well-executed booth can draw attendees in, but without high-quality images, that impact can be lost. Professional photos highlight your booth’s design, layout, and unique features, capturing the attention of potential customers long after the event has ended.

  • Visual Appeal: A professionally shot image can encapsulate the essence of your booth, showcasing its aesthetic appeal. This is particularly important in industries where design and creativity are key selling points.
  • Brand Representation: High-quality images reflect the quality of your brand. If your booth looks polished and professional in photographs, potential clients will likely perceive your products and services similarly.
  1. Marketing Material Goldmine

Trade show photos are not just for immediate use; they can be repurposed across various marketing channels, including social media, websites, and brochures. They serve as powerful visual content that can enhance your brand image and attract new leads.

  • Social Media Engagement: Visual content is more likely to be shared on social media platforms. High-quality photos can enhance your posts, making them more engaging and shareable.
  • Website Content: Use these images on your website to create an engaging gallery or in case studies. They can illustrate your participation in industry events, showcasing your commitment to staying relevant in the market.
  1. Showcasing Engagement

Photographs taken during the event can capture interactions with attendees, demonstrating your booth’s popularity and engagement level. This not only builds credibility but also showcases your brand as a dynamic player in the industry.

  • Real-Time Interaction: Capturing candid moments of your team engaging with attendees can convey a sense of approachability. It shows potential clients that you value their interest and are willing to interact.
  • Event Highlights: Documenting key moments, such as product demonstrations or keynote speeches, allows you to tell a story about your trade show experience. You can use these images to create compelling narratives that resonate with your audience.
  1. Documentation for Future Events

Having a visual record of your booth helps in planning future trade shows. You can analyze what worked well and what didn’t, allowing for continuous improvement in your exhibition strategy.

  • Learning Tool: Reviewing photos of your booth can provide insights into design elements that attracted attention or areas that may need improvement. This reflection can inform your strategy for future events.
  • Benchmarking: Keeping a visual archive allows you to benchmark your trade show presence over the years. You can track your progress and adapt your approach based on past experiences.
  1. Professional Quality Matters

While smartphones can capture decent images, nothing beats the quality of professional photography. With skilled teams across the United States, including ones based at the Broward County Convention Center in Fort Lauderdale, you can ensure that your booth is captured in the best light—literally and figuratively!

  • Expertise in Lighting and Composition: Professional photographers understand how to use lighting and angles to create striking images. They know how to make your booth look its best, even in challenging lighting conditions that can often be found at trade shows.
  • Post-Production: Professional photographers also offer post-production services. This means that your images will be edited for color correction, cropping, and any necessary enhancements, ensuring that you receive only the highest quality images.

How to Choose a Professional Photographer

Now that we’ve established the importance of professional photography for trade shows, the next step is finding the right photographer for your needs. Here are some tips to consider when selecting a professional:

  1. Portfolio ReviewExhibitor & Tradeshow Photography

Start by reviewing the photographer’s portfolio. Look for examples of trade show photography that demonstrate their ability to capture booths effectively. Pay attention to their style, composition, and use of lighting.

Side view of a tradeshow booth in Fort Lauderdale, FL

Exhibitor Booth photography by proimagesphoto.com

  1. Experience in Your Industry

Choosing a photographer with experience in your industry can be beneficial. They will better understand your brand’s messaging and how to visually convey it.

  1. Client Testimonials

Seek out testimonials or case studies from previous clients. This can give you insight into the photographer’s

Conclusion

In the fast-paced environment of trade shows, where first impressions can lead to lasting business relationships, professional photography serves as a crucial component of your overall strategy. High-quality images not only capture the essence of your booth but also transform your trade show experience into a powerful marketing tool. By showcasing engaging visuals, you can enhance brand visibility, generate leads, and document your journey for future reference.

The benefits of investing in professional photography extend far beyond the event itself; they create a lasting legacy that can be leveraged across various marketing channels. From social media posts to website galleries, these images work tirelessly to promote your brand long after the show concludes.

As you prepare for your next trade show, consider partnering with professional photographers who can bring your vision to life. Their expertise will ensure that your booth is portrayed in the best possible light, allowing your brand to stand out in a crowded marketplace. Remember, in the world of trade shows, a picture is worth a thousand words—and it could lead to countless opportunities.

By prioritizing professional photography, you’re not just capturing moments; you’re investing in your brand’s future. So, get ready to make your trade show experience unforgettable with striking visuals that engage your audience and let your brand shine!

#TradeShowPhotography #ExhibitorBooth #ProfessionalPhotography #BrandVisibility #EventMarketing #BrowardCountyConventionCenter #FortLauderdale #CaptureTheMoment #MarketingStrategy #LeadGeneration

By |February 7th, 2025|Categories: Convention Photography|0 Comments

Headshot Stations for Lead Generation at Conventions and Tradeshows

Attendees getting professional headshots at a tradeshow. Lead Generation is created by capturing names and emails.

The Power of Headshot Photography Stations for Lead Generation at Trade Shows

In the dynamic world of trade shows, exhibitors are continually seeking innovative ways to stand out and engage potential clients. One highly effective method is the use of headshot photography stations. These stations not only attract visitors but also serve as a powerful tool for lead generation. In this blog, we’ll explore how headshot photography stations can transform your trade show presence and why Professional Images Photography is a leader in providing top-notch services. Additionally, we’ll discuss key points to consider when selecting a provider for this specialized service.

The Rise of Headshot Photography Stations

Trade shows are bustling environments where businesses aim to capture attendee attention. Traditional methods, like distributing brochures, often struggle to make a lasting impact. This is where headshot photography stations come into play. They offer a unique, interactive experience that draws people to your booth, leaving them with something tangible – a professional headshot.

Why Headshots?

Personal Branding: In today’s digital age, having a professional headshot is essential. Attendees are eager to update their LinkedIn profiles or websites, making a free headshot an enticing offer.

Attendees happy and in line to get their professional headshot for Vision Source shoot at the National Harbor, Maryland.

Attendees happy and in line to get their professional headshot for Vision Source shoot at the National Harbor, Maryland.

Memorable Experience: A headshot station provides a memorable experience. It’s about the interaction and service, making attendees more likely to remember your brand.

Data Collection: To receive their headshots, attendees typically provide contact information. This seamless exchange enables effective lead follow-up after the event.

Professional Images Photography: Leading the Way

When it comes to executing successful headshot photography stations, Professional Images Photography stands out as an industry leader. With years of experience and a proven track record, they are the go-to provider for conventions and trade shows seeking high-level service.

What Sets Professional Images Photography Apart?

Expertise and Experience: They have extensive experience in the industry, ensuring seamless integration into your booth setup.

High-Quality Equipment: Using state-of-the-art photography equipment ensures every headshot is of the highest quality, reflecting well on your brand.

Efficient Workflow: Their team efficiently manages large volumes of attendees, providing quick turnaround times without long waits.

Brand Customization: They offer options to customize backdrops and branding, allowing your company’s identity to shine through.

Comprehensive Service: From setup to teardown, they handle all aspects of the headshot station, letting you focus on engaging with attendees.

Key Points to Consider When Choosing a Headshot Photography Service

Selecting the right provider for headshot photography at your event is crucial. Here are some key considerations:

Portfolio and References: Review their portfolio and ask for references to understand their experience and work quality.

Customization Options: Ensure the provider offers customization for branding and backdrops to reinforce your brand identity.

Equipment Quality: Inquire about the equipment they use. High-quality cameras and lighting are essential for professional-grade headshots.

Scalability and Efficiency: Consider the provider’s ability to handle the expected attendee volume efficiently.

Professionalism and Interaction: Photographers interact with potential clients, so professionalism and personable service are important.

Data Management: Ensure the provider has a secure system for collecting and managing attendee data for compliance and effective follow-up.

Maximizing the Impact of Headshot Stations

Female waving at photographer before she gets her professional headshot in a Tradeshow booth by proimagesphoto.com

To fully leverage the potential of headshot photography stations, consider these strategies:

Pre-Event Promotion: Promote the headshot station in your pre-event marketing to increase booth traffic and ensure a steady flow of attendees.

Integration with Social Media: Encourage attendees to share their headshots on social media with a brand-specific hashtag to increase online visibility and engagement.

Follow-Up: Use the collected contact information to follow up with personalized messages. Including their headshot can serve as a reminder of their positive experience.

Feedback Collection: Gather feedback from attendees about their experience to gain valuable insights for future improvements.

By optimizing your trade show presence with these strategies, you can enhance your visibility, improve engagement, and ensure your brand stands out in search engine results, attracting more attendees.

Conclusion

In the competitive world of trade shows, businesses must find ways to stand out and capture attention. Headshot photography stations offer a unique and engaging solution, attracting attendees and generating high-quality leads. For those seeking top-notch service, Professional Images Photography is a leading provider, ensuring a seamless and professional experience that enhances your brand.

Their expertise and attention to detail make them the preferred choice for conventions, conferences, and trade shows. By focusing on essential factors like customization, equipment quality, and efficient workflows, you can maximize the effectiveness of headshot stations.

Investing in a headshot photography station boosts your event presence and positions your brand as an innovator in customer engagement. This strategy not only generates immediate leads but also builds long-term relationships with potential clients. By optimizing your trade show efforts with these strategies, you increase visibility and engagement, ensuring your brand stands out in search engine results and attracts more attendees.

By |February 3rd, 2025|Categories: Convention Photography|0 Comments

Professional headshot stations are crucial at conventions, tradeshows, and conferences.

Headshot stations are crucial at conventions, tradeshows, and conferences.

Headshot stations at conventions and tradeshows have become increasingly popular in recent years. These stations allow attendees to get a professional headshot on-site without scheduling a separate photography session.

This blog post will examine headshot stations, their benefits, and why they’ve become such a popular event feature.

What are headshot stations?

On the exhibitor floor, there is a Headshot Lounge where attendees can have their professional headshots taken for free. There is a line of people waiting to take their headshots.

On the exhibitor floor, there is a Headshot Lounge where attendees can have their professional headshots taken for free. There is a line of people waiting to take their headshots.

Headshot stations are portable photography studios set up at conventions and tradeshows. They typically have a simple backdrop, lighting setup, and a professional camera and photographer.

Attendees can approach the station, have their photo taken, and receive a digital copy of their headshot via email, which is a feature that Professional Images Photography has created and, in addition, captures emails and names for marketing opportunities.

attendees waiting to get their headshots in the headshot lounge in Austin, TX Convention Center

attendees waiting to get their headshots in the headshot lounge in Austin, TX Convention Center

Why are headshot stations so popular?

There are several reasons why headshot stations have become a popular feature at events, tradeshows, conferences, and conventions.

For one, they provide attendees with a valuable service they would otherwise have to go out of their way to obtain.

Instead of scheduling a separate photography session, attendees can approach the headshot station during a break and take their photos on the spot.

Headshot stations also add an element of professionalism to events.

By offering attendees the opportunity to get a high-quality headshot, event organizers demonstrate that they care about the attendees’ professional image and are committed to providing them with valuable resources that can help further their careers.

Additionally, headshot stations can be a great way to attract attendees to a particular booth or area of the event space.

By advertising the presence of a headshot station, organizers can draw more people to a specific location and increase the visibility of their brand or company.

Benefits of headshot stations

There are several benefits to offering headshot stations at conventions and tradeshows.

For one, they provide a valuable resource to attendees that can help them further their careers. A high-quality headshot can be used on various professional platforms, including LinkedIn, business cards, and company websites.

Headshot stations can also help to increase engagement and attendance at events. By offering attendees a valuable service they can’t get anywhere else, organizers can create a buzz around their event and draw in more people.

Finally, headshot stations can be a great way to generate leads.

By offering attendees the opportunity to have their photo taken, organizers can collect contact information and follow up with them after the event. This can help increase the event’s ROI and turn attendees into potential customers or clients.

Conclusion

In recent years, headshot stations have become an increasingly popular feature at conventions and tradeshows.

Organizers can increase engagement, attendance, and lead generation by offering attendees a valuable resource they can’t get anywhere else.

If planning an event, consider adding a headshot station to provide attendees with a professional, convenient, and unique experience.

If you would like more information, please get in touch with us at www.proimagesphoto.com or send us an email at rfp@proimagesphoto.com

The New Normal for Conventions Events and Tradeshows

The New normal for Conventions, Events and Tradeshows

Since June of 2021 I have provided Convention, Events and Tradeshow Photography to 5 major conferences and conventions and several headshots stations. I can say I have been free of getting COVID and do get tested.

Convention Photography of Convention Attendees, some wearing masks and other no mask during a breakout session.

Convention Photography of Convention Attendees, some wearing masks and other no mask during a breakout session.

The meetings planners perform an incredible job, posting signs encouraging attendees to wear masks even if you have not been vaccinated. In addition, there are signs throughout with hand washing reminders, social distancing of 6 feet.

There is always plenty of hand sanitizer stations in the meeting rooms, outside the foyer’s and even in the bathrooms. On the Tradeshow floor I have notice that just about every other booth offers hand sanitizers and masks with their logo.

As a Convention and Event Photographer I am truly in the middle of all the attendees.

Running around as a Convention and Event photographer I need to be everywhere and at times in the middle of many attendees. I do wear my mask as much as possible. Many groups that hire me know I do not stand still very long. Always moving fast to get to the next good shot. The mask does make it hard to breathe but I still do my best. This new normal of some wearing masks and others that do not wear masks at Conventions, Conferences, Tradeshows, Headshot Stations and Events are here to stay.

Tradeshow Photography of breakout classes at the George R. Brown Convention Center in Houston, TX

Between breakout sessions.  Convention Photography by Joseph Rodriguez owner of proimagesphoto.com

My conversations with attendees regarding this awful COVID disease has been very mixed.

One attendee I was talking with did tell me they got vaccinated. She was not wearing a mask but was still concerned and would wash her hands many times a day if she felt she was touching surfaces that others touched. In addition, she would be careful to not touch too many surfaces so she uses a tissue to open a door or enter a code on a machine.

Another attendee told me that she feels that this will soon be behind us but the problem is that many that do not get vaccinated will only cause this to stay here further. Opinions are very mixed but what I have seen is that everyone is doing their best to be safe. Networking in person is important and builds connections that zoom cannot.

Convention Centers are adapting to fight COVID and other airborne viruses with INTEGRATED VIRAL PROTECTION (IVP)

Recently less than 14 days ago I provided Convention Photography at the George R. Brown Convention Center. Did you know that in early September 2020, the George R. Brown Convention Center (GRB) was the first convention center in the country to deploy the Integrated Viral Protection (IVP) system? This initiative is in partnership with Monzer Hourani, inventor and founder of IVP and CEO of Medistar Corporation. Houston-based IVP made international news in early July 2020 when it introduced the world’s first biodefense filtration technology proven to eliminate SARS-CoV-2 (99.999%), anthrax spores (99.8%) and other airborne contaminants through a heated filter without impacting the temperature of the ambient air.

This is the beginning of positive change to large scale venues all over the world and those that don’t do this will probably find that they will have to adapt. I am sure more technology will be integrated to venues to keep everyone safe.

I provide exhibitor and tradeshow photography and I have seen some changes that I feel also will stay.

Exhibitor Photography of attendee inside exhibitor booth getting demonstration.

Convention and Event Photography of Vision Source 2021 in Houston Convention Center. ©Joseph Rodriguez | proimagesphoto.com

Exhibitors and Tradeshow booths often have equipment or interactive model of some type to show the attendees and many are often interactive so the prospective customer will engage with the device or machine. What I have seen is that each time before and after, the exhibitor will clean the device with disinfectant before the next person engages. Some tradeshow booth attendants will present and show the attendees the device or machine with no engagement from the attendees. Providing safety in a COVID era is important at all levels.

Face masks really make it hard to communicate during meetings for in-person events and conventions.

Masks are highly encouraged even if you are vaccinated. I did some research and found this interesting. The National Institute of Deafness and other Communication Disorders state that about 16 percent of Americans has some degree of hearing loss and about half are younger than 65 years old. So, to this percentage of people, lip-reading is critical and is lost when others wear masks while speaking.

Everyone else that has no hearing issue there is also a communication disconnect with masks. Chris Frith, PhD professor emeritus of neuropsychology at University College London who has studied the role of facial expressions in communication, adds that people could misunderstand the words others are saying if they can’t see others’ mouths moving as they talk.

Conference Photography of female smiling in a breakout session.

Convention photography of female smiling in a breakout session. ©Joseph Rodriguez | proimagesphoto.com

In addition, during networking or breaks for example, words alone cannot communicate feelings, thoughts or attitudes which is important for social and emotional bonds between people.

Smiling is a meaningful social cue for attendees, sponsors, and tradeshow staff.

When a person walks past someone whose they cannot see their facial expression it is hard to gauge if they are approachable or friendly. I have been looking at eyes lately to gauge that social cue but this is still a work in progress.

Face shields are an option but I have not seen this at any meeting yet.

Convention, Conferences and Events will survive COVID!

The goal is to wear our masks as much as we can, wash our hands and to be vaccinated. The meeting industry will survive this moment in time. It seems just like yesterday it was March 2020 and the world stopped.

Tradeshow floor photography at George R Brown Convention Center

Tradeshow and Exhibitors with attendees. ©Joseph Rodriguez | proimagesphoto.com

So the new normal for Conventions Events and Tradeshows will be here with us for sometime. I hope that we can one day get back to true normal and until that time let us continue to be safe, wear our mask when possible and if not vaccinated please do, if not for you, then for your loved ones. Stay strong and please share this post.

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